
Privacy Policy
At Amici Coffee Co., we are committed to protecting the privacy of our customers. This privacy policy is intended to inform you how we gather, define, and utilise your information.
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It applies to information provided by you or collected by us, whether in one of our coffee shops, from our website (including the mobile-optimised version of the website accessible from your portable hand-held device), our mobile rewards application, or in any other way (such as over the telephone).
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All your personal information shall be held and used in accordance with the GDPR Data Protection Act 2018. If you want to know what information we collect and hold about you, please write to us at:
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Amici Coffee Co. Head Office
Flat 1, 24 East Street
Horsham
West Sussex
RH12 1HL
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You may also contact us regarding privacy or data concerns at: hello@amicicoffeeco.com
Amici Coffee Co. is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website or any of our services, then you can be assured that it will only be used in accordance with this privacy statement.
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What information do we collect:
When you visit our website (including the mobile-optimized version), use our services in-store, or use our mobile rewards application Amici Coffee Co., you may provide us with personal information such as your name, email address, and mobile phone number.
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You may provide us with information in a number of ways:
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by supplying us with the information as listed above, on our contact and feedback online forms;
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by corresponding with us by email, in which case we may retain the content of your email messages together with your email address and our responses;
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by making a booking, downloading our offers, using our free in-house WiFi, applying for a job with us;
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or by registering and using our Amici Coffee Co. rewards app, available on the Google Play Store and developed by PepperHQ Ltd.
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Information collected through our mobile rewards app:
When using the Amici Coffee Co. rewards app, we may collect the following additional types of information:
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Account details such as name, email address, phone number
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Technical data including device type, operating system, IP address, and app version
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Usage data such as reward activity, check-ins, and in-app interactions
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Location data (if permission is granted) to provide location-specific services, such as finding your nearest coffee shop or sending relevant offers
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Legal basis for processing your information:
Under the General Data Protection Regulation (GDPR), we process your personal data only where we have a lawful basis to do so. These bases include:
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Consent – for example, when you subscribe to our mailing list or enable location services in our app
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Contractual necessity – such as when you create an account in our app or make a booking
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Legitimate interest – for internal analysis, app performance monitoring, or improving customer experience
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Legal obligation – where required for tax, legal, or fraud-prevention purposes
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Mailing List:
There is a mailing list option on the site. The system will record your email address and other information only if volunteered to us by you. This shall be treated as proprietary and confidential. If you subscribe, we will email you periodically with news and website updates. You can remove yourself from the mailing list at any time. Your email address is not passed on to third parties.
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Your rights under GDPR:
You have the following rights concerning your personal data:
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Right of access – You can request details of the personal data we hold about you
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Right to rectification – You can request that we correct inaccurate or incomplete data
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Right to erasure – You can request deletion of your personal data, under certain conditions
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Right to object – You may object to certain processing activities based on legitimate interest
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Right to data portability – You can request a copy of your data in a structured, machine-readable format
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Right to restrict processing – You can ask us to limit the way we use your data in specific circumstances
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To exercise any of these rights, please contact us at: hello@amicicoffeeco.com
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Security:
We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online and through our app.

